Lemlist
What It Does
Adds leads to a Lemlist email campaign for automated cold email outreach. Leads are deduplicated — if a lead is already in the campaign, it is silently skipped.
Authentication
API Key. Go to Settings > Connections > Lemlist and enter your Lemlist API key. During setup, you also select which campaign receives the leads.
Data Sent to Lemlist
Work email (fallback: personal)
Email (required)
First name
First name
Last name
Last name
Company name
Company name
Job title
Job title
LinkedIn URL
LinkedIn URL
Company domain (from work email)
Company domain
Work phone (fallback: personal)
Phone
Key Behaviors
Email required — Unlike HeyReach, Lemlist requires an email address. If no email is available, the action fails with an error.
Built-in deduplication — Lemlist's API automatically checks for duplicates. If the lead already exists in the campaign, Midbound detects this and skips gracefully (no error).
Company domain extraction — If a work email is present, the domain (e.g., "acme.com") is automatically extracted and sent as the company domain for Lemlist's personalization features.
Campaign selection — During connection setup, you choose which Lemlist campaign receives the leads.
Using with Workflows
Connect Lemlist and select your target campaign
Build a workflow triggered by audience entry or visitor identification
Leads with email addresses are added to the campaign automatically
Leads already in the campaign are skipped — no duplicates
Related
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